Why Your Company Should Advertise In TheAdvocate

Trial Lawyers are often leading citizens in their communities. Their advice is sought on many issues. Your ad is an effective way to reach this influential citizen. The average Advocate reader has the buying power to afford your product...


Advertising in the advocate reaches OAJ Members, and that average member is someone who:

  • Has an income of over $50,000
  • Holds a graduate professional degree
  • Has two or more bank and charge cards
  • Owns or leases two or more cars
  • Bought his/her cars new
  • Vacations out of his/her home town at least twice a year
  • Has traveled out of the country at least once in the past 12 months
  • Invests in real estate and/or securities
  • Has bought some type of home entertainment product within the last year the advocate offers advertisers...
  • A variety of ad sizes and rates to meet differing needs
  • A well-established and expanding readership of successful members of the legal profession
  • 20% savings when you contract for four consecutive issues
  • Long shelf life visibility based on the advocate's value as an outstanding reference tool

The advocate covers a wide variety of important topics including Products Safety, Employment Law, Medical Negligence, Insurance Litigation, Workers' Compensation, Family Law, Environmental Law and The Internet.

6,000 copies of the advocate are distributed annually. Copies of the advocate are received by trial law firms, members of the judiciary and opinion leaders across the state.

The Advocate is published four times each year. Over 6,000 copies of the advocate are distributed annually. Articles in the advocate are used as reference guides for lawyers. Your ad lives for year.

Advertising Rates

Net rates for camera-ready copy.

Description Dimensions 1 Run *4 Consecutive Runs Back Cover (color) 7-1/2" x 10" (when available) $1,200 $3,840 Inside Back Cover (color) 7-1/2" x 10" (when available) $900 $2,880 Inside Front Cover (color) 7-1/2" x 10" (when available) $900 $2,880 Full Page ((black & white) 7-1/2" x 10" (when available) $700 $2,240 2/3 Page ((black & white only) 5-1/2" x 10" (vertical) $500 $1,600 1/2 Page ((black & white only) 7-1/2" x 4-7/8" (horizontal) $350 $1,120 1/3 Page ((black & white only) 4-7/8" x 4-7/8" (square) $250 $800 1/3 Page ((black & white only) 2-5/16" x 10" (vertical) $250 $800 1/6 Page (black & white only) 2-5/16" x 4-7/8" (vertical) $150 $480

The advertiser is required to pay for the advertising space at the time the copy is submitted.